

KICHKA is a clothing brand founded by designer Nadya Andrianova in 2019. Folk costumes, typical of the Nizhny Novgorod region, make up the DNA of the brand. Each collection reinvents individual elements, such as rubakhas - traditional Russian shirts, or the sarafan dresses. The brand offers three major clothing lines. OKO is the basic line that explores and reinterprets traditional folk cut. Clothes are either available in different sizes or in single pieces. ZERO is a difusion line of basic unisex cloting inspired by the ties between local traditions and other cultures. OKROMYA is a line of one-off upcycled items, distinguished by a traditional cut, natural materials, clear silhouettes.
In addition to the Russian name, the brand also names its models in a very Russian way - Kaftan tops, Telogreika jackets, Fekla blouses, Portki pants. The mission of the KÍCHKA brand is to allow people to wear modern designer clothes that would combine folk motifs and contemporary style.


The Kierge Jewelry House was established on July 22, 1993, on the basis of a jewelry workshop Yakutrembyttekhnika. The workshop began its operations in the 1970s. The brand offers a wide range of jewelry items made of gold, silver, and palladium, adorned with diamonds and various other precious gemstones. Kierge combines ancient sacred meanings of traditional Yakut jewelry art with modern trends in the jewelry industry.
The company has repeatedly won city and nationwide competitions. It has been recognized as the best jewelry store in Yakutsk and won a number of nationwide competitions, including "Leader of Regional Economy" and "Best Jewelry Store 2010". Having won the Carl Fabergé World Jewellery Competition, Kierge has gained international recognition and is now ranked among the top 100 jewelry stores in Russia, solidifying its reputation on a global scale.


Based on the M. Gorky Moscow Film Studio, "Kinocampus" stands as a creative hub dedicated to nurturing the talents of children and teenagers in the fields of cinema and media. It provides long-term courses, workshops, lectures, film studio tours, and thematic gatherings. Their diverse educational initiatives cater to children aged 6 to 17 and are crafted in collaboration with accomplished educators and industry professionals.
This innovative space, backed by the Moscow Government, is outfitted with high-end equipment. Within its walls, you'll find a studio featuring a cyclorama and green screen backdrop, a sound recording studio, training and editing rooms, a screening auditorium, a dressing area, and a café. Additionally, young participants have access to a virtual cinema and media production technology studio.


Kinomechanika (Film Mechanics) is a regional project: it's a film about young people who care. It tells the story of a young romantic, a driver of a mobile movie theater who shows films in remote regions where there are no movie theaters. He is a geek. He knows everything about cinema, it is hard-wired in his DNA.
Kinomechanika is a romantic comedy drama. In 2022, the film was recognized as the best in the competition of regional cinema, which was held as part of the XIII International Film and Television Festival "Ot Vsei Dushi" ("From the Bottom of My Heart"), named after Valentina Leontieva, held in Ulyanovsk. The directors of the film Vladimir Buchinsky and Ruslan Makhdud-Ahunov won the nomination of the festival "For contribution to the development of regional cinema".


KIRA WINTER opens a portal to the magical world governed by imagination. Kira's lyrics and music conjure up unlikely, mythological figures. The melody carries us away some place distant, to the world of fairy tales.
In 2020, KIRA WINTER released the first studio recording, an adaptation of the song of the legendary folk band Wardruna. She also released an album "Na Zare" ("At Dawn"), that has a total of 7 songs. In 2021, she composed the soundtrack to "The Martian", the first play of the "ABSURDUS" theatre. It was made using only the computer software.


Knit&Fit is a clothing brand founded in 2021 by sisters Yana and Eugenia. Knit&Fit provides a wide range of comfortable, stylish, practical and high-quality clothes for everyday life. It offers versatile clothing suitable for any occasion, designed to seamlessly complement each other in style and functionality. Great attention is paid to the production process. The brand embraces a timeless minimalist aesthetic, combining simplicity with classic elegance. Some of the best-selling items include sweatshirts, joggers, and hoodies.
The clothing brand is made in Russia, using premium fabrics and incorporating their own patterns. They offer worldwide shipping, too. In August 2022, their first flagship boutique was opened in Yakutsk. Knit&Fit is not just a business project, but also a platform for free creativity and a community of people who value themselves and their freedom.


Kokhta is a local brand that unites artists, designers and craftsmen who manufacture clothes, jewelry, interior design items, accessories and souvenirs based on the traditional paintings by the native peoples of the Yugra region. The brand was founded in 2022. It offers a selection of hand-painted trays, art books, coloring books, notepads, diaries, souvenirs, candles, tote bags, as well as clothing items. In the manufacturing process, they routinely use various techniques, including graphic design, vector graphics, hand painting, embroidery, printing.
Kokhta emphasizes unique traditional arts of the peoples of Yugra through clothing and jewelry, gifts and souvenirs, modern and fashionable design solutions for interior. Kokhta - when modern design meets history, traditions, folk art. The founders of the brand held the youth laboratory of folk art and design as part of the Eastern Economic Forum 2022 in Vladivostok.


Established in 2016, this ensemble is comprised of professional musicians, laureates of international competitions, and graduates of the Gnessin School of Music. Under the leadership of Ilya Sharov, the ensemble's core repertoire revolves around songs and dance tunes collected from villages and rural areas across Russia. Breaking away from classical norms, they perform in unconventional spaces like theatrical stages, exhibitions, and participate in performances and fashion shows of contemporary designers.
Embracing innovation, the ensemble actively experiments with contemporary music, engaging in jam sessions and collaborations with composers and musicians from various genres. They seek new ways to interact with folklore, promoting Russian folk culture through modern and relevant forms and technologies. The ultimate aim is to foster a genuine connection between the audience and the rich cultural traditions of their country.